Website and Blogger image optimization is still important for your site traffic
Let's face it, there is much important forms of optimization, search engine optimization for images. The youngest of the biggest SEO content marketing tactics, long form posts, the rank of the author and others have captured the imagination of marketers and business owners. While link building is still considered an effective, though often time strategy.
Beside all this, it is easy to forget the image optimization. But it is a big mistake. Image Views are important but sometimes overlooked. Image page views exceeded in 2010 Google to billion page views per day. The optimization of the image is pretty easy to do, provided you follow the right steps. Here's how you can make it work for your business.
What is image optimization?
Optimization of image, code of pictures especially to bring in the maximum amount of traffic called SEO optimization of image. Search engines provide images search separately, which is a good way to get people to your site. But robots, Google and Bing can also use tags on images that follow regular searches, so you should use to use a lot of photos with descriptive text on all blog posts. There are three main best practices to optimize your images. Let us consider each of them in detail, but as a reference, they are:
Choose a correct file name (image name)
The use of alternative text
Reduce the file size
You should look for three things for images to increase traffic to your blog. Now let's walk through the steps to ensure that you get the picture.
Find the best file (image) name
One could think of the file name as a single descriptor is used to describe a file. But search engines consider more. The file names of the images help the corresponding tracks in a search. Therefore, the worst thing you can do if you upload a picture on your site is to keep assigned as the file name, the random numbers or letters in the photo on the phone (ie KM20413_003). What tells the search engine that there is nothing in the picture. Instead, what keywords you think specifically for the page and one of them use for the name of the image file. For example, if you sell a product, to kill mosquitoes, the file name should be "bug zapper". Before deciding on the name, you can search for the keyword you are looking specifically to see what images are and what their file names are. More details in the file name, the better, as it would appear in the most targeted search. But not to overwhelm a photo with five keywords. A keyword is sufficiently detailed.
Use Alt text correctly for images
Each image, should contain the alternate text (ALT text) attribute. This is regardless of the file name, and displays substantially as the image. This is the text that appears on the screen when an image is not loaded properly. Most content management systems have a place to add alternative text. When all is said and done, the HTML version look like this: "[Your alt text here]" alt =. This is where you catch the eyes of Google. The search engine does not recognize what a picture looks, when you tell him. So if you have a photo of a red bird that appears when someone want to go to "red bird", you probably want the alt text alt = "Red Bird".
Reduce the file size
The site loading time remains a major concern in the Internet. As websites have become faster, made the attention span of web users at the same time shorter. Three seconds is the maximum you willing to wait for something to load. Moreover, the loading time of the page is one of the factors the Google account in their algorithm. Do not make your pictures a part of the problem . You need to compress the size of the image before you add, to keep you on your side, the time of low load and optimize the image. While there is no limit to strive to keep common sense in mind- not your page to be filled with many photos of 1MB or the load is a slow. Edit the image with image editing software to reduce the size. Your images will be loaded faster and sharper. Some photo-editing tool, which can be considered:
PicMonkey
Pixlr
Adobe Photoshop
JPEGmini
override
Take care of the three important tips for SEO optimizing images. This should start to bring in more traffic. But if you really want to enjoy the benefits of site image optimization, it is better to take more action. It can be: Write a subtitle captions are another good place for traffic by using intelligent descriptive keywords. Play with file types: As mentioned earlier, GIF , JPG and PNG are the best file types to use in your site. If you find that you can set a different kind of image that can affect your traffic .
Even with all the other new SEO tactics gaining ground every day , optimizing the image is still a very smart way to increase the traffic to your site. Let's not just forget blog image optimization because other techniques have gained importance.
Facebook integrated Posts: Good news for the owners of the Websites
Facebook has taken another step that follows in the footsteps of Twitter and Instagram. After recently implemented hashtags state organization for the discovery of a page outside Facebook has integrated its positions.
What does that mean exactly?
If you have a website or blog, you can now connect to Facebook messages, photos, videos and other content of website and content from Facebook login on the website. In the past, there were ways to integrate Facebook messages on the spot, but they were messy and generally consists of using a third party tool. With this major update makes Facebook monumental easy for a wide range of users to integrate messages because this functionality is built into Facebook - which eliminates the need for these third-party tools. Although this feature is ideal for bloggers and website owners, but also help drive traffic to Facebook too!. Currently, only a handful of lawful people use Facebook integration are responsible. These include Mashable, People, Huffington Post, CNN and the Bleacher Report. But Facebook is planning to release the function for all soon. This feature can be very useful for companies who want to create a web presence, or if you want to simplify your internet marketing campaigns.
How does it work?
Once for all Facebook users is enabled, there is a category "Post Embed in the menu. This category is in the "Report/Mark as Spam" is being recorded at the moment. After clicking on "Post Embed" you can copy and paste a piece of code that are placed directly into your website. The code to insert the message directly to your site chain, and is exactly as it appears on Facebook. If you want more explanation, CNN explains the function of the use of certain images. Another advantage is that once the message is created, users can comment, like, and find the content you want hashtagged within the Facebook platform. This offers a number of benefits for companies in terms of increased participation and the effectiveness of their web sites. Everything is connected. When you connect your social media and website, everything can be in one place. It can be easier to navigate for visitors to follow conversations and work with the content because they do not have to go back and forth between the two places. Your website will be modernized and efficient services to their users appear! You're more likely to "hear" To If you have multiple content of website areas integrated, more people can see their conversations. For example, a blogger speaks mate ever seen created by their Facebook posts, but now can and can even begin to participate. They develop to find a wide audience. Although it may be rare, there are people who do not worry about social networking accounts as in the past, users have only visited your website might never see your Facebook messages if they have an account. And users can "like" us on Facebook never visited your website or your current blog. The use and function changed significantly improves the user experience for any visitor.
Make sure it is public
The only downside to the new integration functionality - which should not affect most companies - is that the message you want to embed must be public. For most companies, the site is probably already public, but if you have a mix of public and private positions - only "friends" can see messages - you might consider all public positions. Then you can use what you post on Facebook on your website, which attract a larger group of users.
Exciting ways to use this Facebook feature
Integrate Facebook feature has the potential early, despite the passage of time, users will be able to more creative ways to find your Facebook and website link! Once the paste function is extended to all, here are some ways you can use: Put best content. If you can integrate your content, they are more likely to news-makers journalists and bloggers come to you on the lookout for new content. This should lead to an incentive for all businesses, such as high-quality content, new advertising options! Increase advertising for contests and promotions. If you frequently hold contests on Facebook to interact with the users, the integration of the support posts on your site can also help you get more visitors ! This may take part and because users still "like" and comment on the news when it is built, it is a good way to generate discussions and enthusiasm for the contest or promotion . Comment spark quality. Since Facebook has recently launched its "hashtags", the new tool to integrate Facebook becomes the place for news and comments, mainly because it will be easier than ever for users to participate in discussions about the contributions introduced. In general, Facebook integration feature to improve the connection between social networks and your website or blog . You can improve the user experience and simplified. The function must also encourage you to start releasing better content of website and quality. Newsmakers probably publish more on Facebook, thanks to the function, with the hope that its contents will be integrated and to increase their influence. This tactic can help the Facebook page of his company in the same way. You're not the only one who can integrate their messages on Facebook, try to encourage your visitors and customers to integrate their messages and photos on their own websites or blogs. The possibilities are endless, so keep your eyes open for the moment Facebook launches tool insertion for each and try it out!